GILL MARINE
copywriting

“I was recommended Sally by a colleague at another company and was really pleased with her work for us. She asked the right questions at the outset, then got on with the work and delivered to deadline. The client was happy and so were we.”

- Tom Cutting, Creative Director, The Lift Agency

This respected sailing brand wanted to simplify the wording around its highly technical sailing garments to appeal to a broader consumer market. The brand has multiple ranges appealing to sailing enthusiasts all the way up to racing professionals. I worked with the brand assets to create enticing consumer-facing copy for each range’s product swing tags and marketing materials.